{"id":11786,"date":"2025-03-24T11:32:44","date_gmt":"2025-03-24T11:32:44","guid":{"rendered":"https:\/\/www.craneandco.co.uk\/pages\/?p=11786"},"modified":"2025-03-24T11:32:44","modified_gmt":"2025-03-24T11:32:44","slug":"is-artificial-intelligence-about-to-replace-estate-agents","status":"publish","type":"post","link":"https:\/\/www.craneandco.co.uk\/pages\/is-artificial-intelligence-about-to-replace-estate-agents\/","title":{"rendered":"Is Artificial Intelligence About to Replace Estate Agents?"},"content":{"rendered":"<h3><span style=\"color: #618899;\"><strong>It\u2019s often said that artificial intelligence or AI is the future and will change how we do everything. So can AI help you find a home to buy or assist you in selling one? Let\u2019s find out.<\/strong><\/span><\/h3>\n<h3><span style=\"color: #bda762;\"><strong>What is AI?<\/strong><\/span><\/h3>\n<p>AI is technology that enables computers to simulate human intelligence.<\/p>\n<p>It can gather information, learn from it and even make decisions.<\/p>\n<p>You may already use AI in your daily life.<\/p>\n<p>For example, Alexa can tell you what\u2019s in the news today. And if you ask ChatGPT for, say, a Victoria sponge recipe it will find you one instantly.<\/p>\n<h3><span style=\"color: #bda762;\"><strong>Can AI take the hard work out of finding a home?<\/strong><strong>\u00a0<\/strong><\/span><\/h3>\n<p>To find out, we ran a simple experiment. We told a few popular AI tools what we were looking for and asked them to find us a house to buy in our area. Here\u2019s what happened.<\/p>\n<p>Alexa could find us just about anything we could ever want to buy. But it couldn\u2019t find us any houses or flats.<\/p>\n<p>Siri was a fail, too. It just gave us directions to the place we were looking to buy in.<\/p>\n<p>ChatGPT did much better. It came up with a list of properties for sale and links to their listings on sites like Rightmove.<\/p>\n<p>But there was a snag. While some of these properties fit our requirements, others were nowhere near. It struggled to understand what we really wanted.<\/p>\n<p>Grok, the newish AI tool from X, gave us a lot of information about the area. But it couldn\u2019t show us any listings. It just suggested we use sites like Rightmove.<\/p>\n<p>Gemini didn\u2019t even give us any area information. Again, it just referred us to property platforms and suggested we try estate agents.<\/p>\n<p>In short, AI didn\u2019t make our property search any easier than a human search would. In some ways, it made it harder.<\/p>\n<h3><span style=\"color: #bda762;\"><strong>So can AI help you sell your home?<\/strong><\/span><\/h3>\n<p>Based on our experiment, if AI can\u2019t help buyers find a home to buy, then it\u2019s hard to see how it can help sell one either.<\/p>\n<p>Maybe AI will be able to do this in the long term, but it\u2019s not there yet.<\/p>\n<p>Until that happens, working with a good old human estate agent is still the best way to buy or sell a property.<\/p>\n<p>An experienced local agent will have a much more in-depth and intuitive understanding of the area and what buyers and sellers are looking for.<\/p>\n<h3><span style=\"color: #618899;\"><strong>If you\u2019re thinking of selling, why not give us a call and speak to a real person today?<\/strong><strong>\u00a0<\/strong><\/span><\/h3>\n<p><strong><em>We hope you\u2019ve found this article interesting. If you know somebody who\u2019s thinking of buying or selling a home, please help them out by sharing it.<\/em><\/strong><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>It\u2019s often said that artificial intelligence or AI is the future and will change how we do everything. So can AI help you find a home to buy or assist you in selling one? Let\u2019s find out. What is AI? AI is technology that enables computers to simulate human intelligence. It can gather information, learn [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":11787,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","_themeisle_gutenberg_block_has_review":false,"footnotes":""},"categories":[12],"tags":[30,25],"class_list":["post-11786","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-latest-news","tag-community","tag-jerry"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.craneandco.co.uk\/pages\/wp-json\/wp\/v2\/posts\/11786","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.craneandco.co.uk\/pages\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.craneandco.co.uk\/pages\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.craneandco.co.uk\/pages\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.craneandco.co.uk\/pages\/wp-json\/wp\/v2\/comments?post=11786"}],"version-history":[{"count":1,"href":"https:\/\/www.craneandco.co.uk\/pages\/wp-json\/wp\/v2\/posts\/11786\/revisions"}],"predecessor-version":[{"id":11788,"href":"https:\/\/www.craneandco.co.uk\/pages\/wp-json\/wp\/v2\/posts\/11786\/revisions\/11788"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.craneandco.co.uk\/pages\/wp-json\/wp\/v2\/media\/11787"}],"wp:attachment":[{"href":"https:\/\/www.craneandco.co.uk\/pages\/wp-json\/wp\/v2\/media?parent=11786"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.craneandco.co.uk\/pages\/wp-json\/wp\/v2\/categories?post=11786"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.craneandco.co.uk\/pages\/wp-json\/wp\/v2\/tags?post=11786"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}