{"id":12853,"date":"2026-02-02T11:28:11","date_gmt":"2026-02-02T11:28:11","guid":{"rendered":"https:\/\/www.craneandco.co.uk\/pages\/?p=12853"},"modified":"2026-02-02T11:28:11","modified_gmt":"2026-02-02T11:28:11","slug":"why-the-best-agents-listen-more-than-they-talk","status":"publish","type":"post","link":"https:\/\/www.craneandco.co.uk\/pages\/why-the-best-agents-listen-more-than-they-talk\/","title":{"rendered":"Why the Best Agents Listen More Than They Talk"},"content":{"rendered":"<h3><span style=\"color: #618899;\"><strong><em>\u201cThis is an absolutely wonderful property. It\u2019s an up-and-coming area. It\u2019s deceptively spacious. It oozes potential. It\u2019s perfect for you and your family. Oh, and your dog, too. It\u2019s just what you\u2019ve been looking for. Don\u2019t think about it too long, will you?\u201d<\/em><\/strong><\/span><\/h3>\n<p>A common perception of estate agents is that we talk too much.<\/p>\n<p>That we\u2019re pushy and brash. That we tell people what they want to hear.<\/p>\n<p>Maybe some do. But the really good agents (including us, we\u2019d like to think) don\u2019t.<\/p>\n<p>We listen much more than we talk.<\/p>\n<p>Here are some of the reasons we actively listen to our clients.*<\/p>\n<h3><span style=\"color: #bda762;\"><strong>Listening builds trust<\/strong><\/span><\/h3>\n<p>When selling your home, it\u2019s about what you want to do \u2013 not what your agent wants you to do.<\/p>\n<p>Listening shows and earns respect. It shows that the other person values what you have to say.<\/p>\n<p>And that\u2019s the basis of a solid agent-client relationship.<\/p>\n<h3><span style=\"color: #bda762;\"><strong>Listening helps us understand <\/strong><\/span><\/h3>\n<p>By shutting up and listening, we can understand your plans.<\/p>\n<p>And this helps us advise you on the best course of action.<\/p>\n<h3><span style=\"color: #bda762;\"><strong>Knowledge is power<\/strong><\/span><\/h3>\n<p>The more we know about your home, the better we can sell it.<\/p>\n<p>Agents who talk too much can miss the small but vital details.<\/p>\n<h3><span style=\"color: #bda762;\"><strong>Listening helps solve problems and avoid conflict<\/strong><\/span><\/h3>\n<p>If there\u2019s a snag with your sale, listening is the first step towards finding a solution.<\/p>\n<p>Listening avoids misunderstandings in the first place, too.<\/p>\n<p>And the really great thing about being a good listener is this: When you stop listening and start talking, people really appreciate and value the advice you give them.<\/p>\n<p><em>\u201cWe have two ears and one mouth so that we can listen twice as much as we speak.\u201d<\/em><\/p>\n<p>(Epictetus, Greek philosopher, he\u2019d have made a great estate agent)<\/p>\n<p>When it comes to selling homes, we\u2019re all ears.<\/p>\n<p>If you\u2019re thinking of selling your home, please do talk to us. Tell us about your home. Tell us about your future plans. Talk until the cows come home if you like.<\/p>\n<p>We\u2019ll listen very, very carefully.<\/p>\n<p>Then, when we start to talk, we\u2019ll give you our very best advice on how to do it.<\/p>\n<h3><span style=\"color: #618899;\"><strong>Estate Agency Done Ethically<\/strong><\/span><strong><br \/>\n<\/strong><\/h3>\n<p>We are proud members of the Ethical Agent Network (EAN).<\/p>\n<p>A national group of independent agents who have been independently tested to ensure we meet strict standards of honesty, service, professionalism and community care.<br \/>\nTo find out more about what we do and why we passed the EAN and are the only local agency in the network, contact us today.<\/p>\n<p>*<em>Active listening is the intentional, fully engaged practice of focusing entirely on a speaker to understand their message, emotions, and intent, rather than just hearing their words.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u201cThis is an absolutely wonderful property. It\u2019s an up-and-coming area. It\u2019s deceptively spacious. It oozes potential. It\u2019s perfect for you and your family. Oh, and your dog, too. It\u2019s just what you\u2019ve been looking for. Don\u2019t think about it too long, will you?\u201d A common perception of estate agents is that we talk too much. [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":12854,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","_themeisle_gutenberg_block_has_review":false,"footnotes":""},"categories":[1,3],"tags":[8,25],"class_list":["post-12853","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-moving-home-advice-and-guidance","category-personal-advice-from-our-team","tag-advice","tag-jerry"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.craneandco.co.uk\/pages\/wp-json\/wp\/v2\/posts\/12853","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.craneandco.co.uk\/pages\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.craneandco.co.uk\/pages\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.craneandco.co.uk\/pages\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.craneandco.co.uk\/pages\/wp-json\/wp\/v2\/comments?post=12853"}],"version-history":[{"count":1,"href":"https:\/\/www.craneandco.co.uk\/pages\/wp-json\/wp\/v2\/posts\/12853\/revisions"}],"predecessor-version":[{"id":12855,"href":"https:\/\/www.craneandco.co.uk\/pages\/wp-json\/wp\/v2\/posts\/12853\/revisions\/12855"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.craneandco.co.uk\/pages\/wp-json\/wp\/v2\/media\/12854"}],"wp:attachment":[{"href":"https:\/\/www.craneandco.co.uk\/pages\/wp-json\/wp\/v2\/media?parent=12853"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.craneandco.co.uk\/pages\/wp-json\/wp\/v2\/categories?post=12853"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.craneandco.co.uk\/pages\/wp-json\/wp\/v2\/tags?post=12853"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}