{"id":2242,"date":"2023-04-05T20:00:01","date_gmt":"2023-04-05T19:00:01","guid":{"rendered":"https:\/\/www.craneandco.co.uk\/pages\/?p=2242"},"modified":"2023-03-02T20:05:13","modified_gmt":"2023-03-02T20:05:13","slug":"why-our-clients-love-professional-photography","status":"publish","type":"post","link":"https:\/\/www.craneandco.co.uk\/pages\/why-our-clients-love-professional-photography\/","title":{"rendered":"Why Our Clients Love Professional Photography"},"content":{"rendered":"<h3><span style=\"color: #618899;\">Most estate agents think that it\u2019s ok to take their own photographs. Digital photography has improved everyone\u2019s photographic skills, with instant previews quickly highlighting whether a picture will be good enough for property marketing.\u00a0 \u00a0<\/span><\/h3>\n<p>The trouble is, \u201cgood enough\u201d is simply not good enough! We believe that amateur photography is often sign of amateur estate agency. Our role is to maximise our clients\u2019 sale prospects by ensuring that a property looks its absolute best. That\u2019s why, when you instruct Crane &amp; Co Estate Agents to help you move, we use a professional photographer who specialises in property photography.<\/p>\n<p>There are many issues with property photography that are overcome by using a professional with the right skills, experience, creativity and equipment. If you look at many estate agents\u2019 images online, you\u2019ll probably see poorly colour-balanced pictures where whites come out a cold blue or jaundiced yellow. You\u2019ll see hundreds of examples of converging parallels, where walls appear to fall outwards or inwards, or where entire buildings seem to be on the verge of collapse.<\/p>\n<p>You\u2019ll also see numerous underexposed shots, which are light on detail due to the overpowering effect of a bright window in the shot, as well as untidy rooms because the agent has simply not bothered to think about the image being created. Disgraceful!<\/p>\n<p>A professional photographer will, in almost every instance, also enhance images using sophisticated editing software. They can work magic by, for example, removing unsightly rubbish bins, scaffolding or vehicles and even insert a beautiful blue sky even though the photo might have been taken on an overcast day.<\/p>\n<p>When marketing your home, you only get one chance to create a superb first impression \u2013 one that will not only attract the right buyer, but which can also have a positive effect on maximizing your eventual sale price.<\/p>\n<p>So when choosing the right estate agent to sell your home, do make sure that you choose one who is as passionate about great imagery as we are and that they always use a professional photographer. Needless to say \u2013 we do!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Most estate agents think that it\u2019s ok to take their own photographs. Digital photography has improved everyone\u2019s photographic skills, with instant previews quickly highlighting whether a picture will be good enough for property marketing.\u00a0 \u00a0 The trouble is, \u201cgood enough\u201d is simply not good enough! We believe that amateur photography is often sign of amateur [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":2243,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","_themeisle_gutenberg_block_has_review":false,"footnotes":""},"categories":[2,1],"tags":[8,26,24,29],"class_list":["post-2242","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-making-the-most-of-your-home","category-moving-home-advice-and-guidance","tag-advice","tag-buyer","tag-richard","tag-seller"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.craneandco.co.uk\/pages\/wp-json\/wp\/v2\/posts\/2242","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.craneandco.co.uk\/pages\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.craneandco.co.uk\/pages\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.craneandco.co.uk\/pages\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.craneandco.co.uk\/pages\/wp-json\/wp\/v2\/comments?post=2242"}],"version-history":[{"count":2,"href":"https:\/\/www.craneandco.co.uk\/pages\/wp-json\/wp\/v2\/posts\/2242\/revisions"}],"predecessor-version":[{"id":2245,"href":"https:\/\/www.craneandco.co.uk\/pages\/wp-json\/wp\/v2\/posts\/2242\/revisions\/2245"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.craneandco.co.uk\/pages\/wp-json\/wp\/v2\/media\/2243"}],"wp:attachment":[{"href":"https:\/\/www.craneandco.co.uk\/pages\/wp-json\/wp\/v2\/media?parent=2242"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.craneandco.co.uk\/pages\/wp-json\/wp\/v2\/categories?post=2242"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.craneandco.co.uk\/pages\/wp-json\/wp\/v2\/tags?post=2242"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}